What is Public Relations?
The boring but necessary definition
Public Relations is about your reputation - the result of what you do, what you say and what others say about you. Public
relations practice is the planned and sustained effort to establish mutual understanding between a company and its publics.
It is the discipline that looks after your reputation. (Definition from the Chartered Institute of Public Relations.)
Our definition
Things you do to make sure people understand what you are about so they say good things about you and hold you in high
regard!
